The design language of this showroom boutique in Surat is crisp, contemporary and clean-lined. The interior ambience conducts an animated dialogue to its design elements, with its rustic look with clear finishes. The client’s requirements focused upon economical design. This assignment has reinforced our belief that showroom design needn’t always be a chest-thumping proclamation of identity. It can also be a quiet, confident statement of work ethics, business culture, product identity and aspirations.